7 min read

Every tool I build for Brotherhood, you get too

About 40 tools built to release one movie as a company of one. Here's what I'm doing with them.
Every tool I build for Brotherhood, you get too
Photo by Todd Quackenbush / Unsplash

Brotherhood has 1,326 theater requests from 643 people in 77 markets. I know that number because a page on our site collects every request, and our booker's spreadsheet pulls the totals from a live feed. Nobody exports anything. Nobody re-types a list.

I didn't hire anyone to build that. I built it with Claude, the same way I built the page that delivers presale ticket codes, the watcher that emails people the day a theater near them books the film, and the dashboard our distributor uses to decide which cities to book next.

That's about 40 tools so far, all built while releasing one movie as a company of one.

Here's what I've decided to do with them.

Every tool I build, members get too

If you're in the Craftsman Fellowship or the Craftsman Guild, you get every tool I build for my own company. All of them, including the ones I haven't built yet.

For each tool you'll get the build prompt you paste into Claude, the code, and step-by-step instructions to put it on your own film's website. You don't need to know how to code. You need a website on Cloudflare, a Claude account, and an hour.

Guild members see each new tool first. I'll walk through it on our live calls before it goes anywhere else.

Anyone can see the tools work. Every one of them will have a live demo here on Craftsman Films (running on sample data, so it always works). Building your own is the part that's for members.

What's in it right now

Getting people into theaters

  • Request a Theater: fans type a ZIP, see what's booked nearby, and ask for up to three more theaters. Every request turns into demand your booker can act on.
  • Live Theater Demand Feed: a spreadsheet link your booker pulls in with one formula. One row per theater, how many people asked, no names.
  • Booking Market Board: one private page for your distributor that ranks every market by presales, subscribers, requests and group inquiries.
  • Your Theater Is Live: twice a day it finds theaters that just posted your film and emails the people within 25 miles.
  • Pay It Forward Tickets: supporters buy a seat for a stranger, and anyone who can't afford a ticket claims one on a public page.
  • Group Screening Inquiries: a form for church, school and company buyouts that captures size, budget, dates and theaters, then starts the follow-up.
  • End-Credits Resource Directory: the page your end-credits QR code opens.

Running a tour

  • Tour Event Page Builder: one event page per stop from a single template.
  • Tour QR Links That Never Die: printed QR codes keep working when a venue changes, and each scan counts toward the right sponsor.
  • Tour Call Board: a daily dashboard that tells you which city needs a push and which is fine.

Running the company

  • Call Sheet: every morning Claude reads my meeting notes, project app and email, pulls out every action item, and files it on my OK.
  • Five-Number Weekly Scoreboard: the five numbers that tell me if the week worked.
  • Filmmaker Scorecard: the free quiz at craftsmanfilms.co/scorecard.

Writing and content

  • Sounds-Like-a-Person Writing Check: catches the phrases that make an email read like a robot wrote it.
  • Script Reader: honest Story Grid coverage on a screenplay or treatment.
  • Voice Memo to Podcast: drop a voice memo in a folder and it becomes the next episode.
  • LinkedIn Post Engine: turns your podcast and columns into five posts a week in your voice.
  • Free Online Book Reader: first chapters free, the rest behind a free signup.

Plus about twenty more. I'll post each one here with a demo as it's ready, and every new thing I build gets added.

Why I'm giving them away

An independent film needs a marketing department, a distribution office and an operations team, and most of us are one person. These tools are how I've covered those jobs on Brotherhood. Charging you a subscription for them, or turning them into an agency, would put me back in the business of running tools instead of making movies.

So they're part of the membership. You join for the live calls and the help getting your film made. The tools come with it.

If you're making a film, here's the Fellowship. If you run a production company with a team, start with the scorecard and it'll point you to the Guild.

Daren

This post is for paying subscribers only